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About Us

Athletic Venture Advisors was created by entrepreneurs from all sides of the sports and sports technology industries to assist and accelerate the Startups, Small Businesses, Entrepreneurs and Investors who operate in this ever-growing space.

Our Why...

Giving back is the only way to continue to to support the growth of the industry and by creating a Mastermind of Founders, Executives, Investors and Experts we are able to use our successes, failures and advice to lead the next generations of entrepreneurs.

Our Great Team

We are experts in Sports, Wellness and Healthcare.

Marc WilsonFounder - Toronto, Canada

Marc has consulted for many successful Sports and Wellness brands, most notably being a Founding Executive and integral part of TUFMED Inc. A serial entrepreneur progressing athletic apparel, professional sports teams/leagues and performance companies for over 15 years. His knowledge of sports and sports business gained a holistic view of the industry and continues to build a network of like minded people and businesses. He lives to find interesting, new concepts and people.

Dan GreeneAdvisor - Charlotte, NC

Dan is a serial entrepreneur and startup teacher who holds a Masters degree in Entrepreneurship. Specializing in business development and branding in the following fields: National defense, law enforcement, motorsports, automotive, high tech electronics, sports, fitness, and natural health & wellness. Over the course of his career he's developed $220m+ in business while earning silver medals at consecutive World Martial Arts Games as a member of the US Martial Arts Team.

Clive RichardsonAdvisor - United Kingdom

Clive has worked with many sporting clubs across Europe, from Soccer to Fighting arts, as an advisor to individual sportsmen and women, investors and club owners. During the early part of his career he founded and successfully exited several leading edge technology businesses in UK and has worked recently with several early stage businesses, raising seed capital, investment from family offices as well as advising on their business development approach and recruitment.

Lynn GreenbergAdvisor - New York, NY

Lynn is an entrepreneur, venture capitalist, mentor and advisor, as well as a frequent startup panelist and speaker. With her combined background as Co-Founder and CEO of her own company, Pivt, and as a venture capitalist, she has experience in building companies and raising capital from both sides of the negotiating table. Lynn is an avid sports fan and a former collegiate soccer player. She enjoys combining her love of sports with her passion for startups and helping others.

Stuart KarolAdvisor - Calgary, AB

Stuart is an MBA graduate from UBC and the North American Marketing Manager for a sports tech company specializing in cognitive performance software. He has over 8 years of marketing experience and a wealth of knowledge in strategy, go-to-market, sales, and fundraising. He has consulted for numerous startups in the sports tech world and others across various industries. He knows how to formulate a winning business model and can spot an exemplary team when he sees one.

Morgan TateAdvisor - British Columbia, Canada

Morgan has helped grow large national brands and emerging technologies. With experience as an Associate with one of Canada’s largest asset managers with over $133.6 billion AUM, leading efforts for early-stage companies and was the 3rd hire at Pani Energy, a leading water technology start-up. A graduate of the Entrepreneurship program from The Gustavson School of Business at the University of Victoria where he played varsity rugby and was named to the Vikes Honour Roll.

Athletic Venture Advisors is a group of experience entrepreneurs and investors who can see value and potential in early stage Sports and Sports Technology Founders.

Supporting the industry by providing services to Startups, Small Businesses, Entrepreneurs, Athletes, Investors and Fund Directors.
Work with us!